ZAPVIZ VISUALIZATION + EQUINOX: West Palm Beach Launch

Equinox is a global leader in high-performance fitness, known for combining luxury, design, and wellness into a complete lifestyle experience. Their clubs go beyond traditional gyms—creating spaces that inspire transformation and foster a community committed to pushing limits.

Zapviz’s Visualization Approach

For the Equinox West Palm Beach launch, we delivered a full visual package: high-end renderings, animations, and immersive 360° views.

These assets enabled us to help Equinox communicate its vision and energy long before opening day. Used across marketing, internal presentations, and development decks, our visuals played a pivotal role in presenting a new type of Club—where performance, design, and community come together in one elevated space.

Discover What Makes This

Urban Oasis One of a Kind

A Landmark Fitness Destination

Located within The Laurel at CityPlace, this will be Equinox’s first club in Palm Beach County, occupying nearly 35,000 sq ft across two levels. Strategically positioned in a revitalized lifestyle district alongside Eataly, Alo Yoga, Moxie’s, and new office towers, it anchors a destination where wellness, dining, culture, and luxury intersect.

Performance & Training by Design

• Expansive strength and cardio zones.

• Unlimited group fitness including yoga, barre, cycling, and HIIT via EQX OS.

• Bespoke personal training, guided by Equinox’s Health Advisory Board.

Recovery That Elevates

• Premium rain showers, eucalyptus steam rooms, and spacious locker facilities.

• A spa suite offering massages, skincare and curated wellness treatments.

Community First Approach

Even before opening, the project has engaged the local community through wellness events and fitness pop‑ups on CityPlace's lawn, and Founding Memberships offering incentives like waived initiation fees and early rates.

Integrated Residential Wellness at Shorecrest

Just minutes away, the Shorecrest luxury residential tower includes an Equinox-curated wellness program:

• Private contrast therapy suite, Pilates & yoga studios

• Rooftop lap pool (75 ft), sauna, cold plunge, and curated spa services

• Preferred access to the adjacent flagship club at CityPlace

Redefining High‑Performance Living in South Florida

Thanks to our visual storytelling, Equinox was able to communicate its brand identity early and effectively. This club represents more than a fitness space—it’s a new benchmark for urban wellness, design, and luxury lifestyle.

What’s Ahead

• Presale is now open.

• Founding memberships available with special benefits.

• Grand opening expected late 2025 (estimated November).

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